Small choices with big impact

At CARE BY ME, we dream of a world where beautiful and timeless design creates both meaning and value.
Meaning for our shared planet, which we all have a responsibility to care for and pass on to future generations. Value for the people who create our products - a value that reflects their craftsmanship, possibilities and future.

We believe that the choices we make as consumers can make a positive difference, and we want to inspire you to make them with your heart. That's why we work every day to make a positive difference for the women in Nepal who our hearts beat for, while showing how we - consumers and producers - can together take better care of each other and the world we share.

We empower women in their journey towards a better life.

Skillful hands and warm hearts

Every single product we create starts and ends with skilled hands and warm hearts.
From raw material to finished product, it goes through many careful steps before it reaches you.
The raw material must be produced and processed, spun into yarn, dyed, knitted, woven, washed, steamed, labeled, packaged, shipped, received, quality checked and finally put into storage.

Behind every step are people - people who deserve decent working conditions, a fair wage and the opportunity to live a safe and dignified life. As a consumer, you can make a difference by choosing quality and craftsmanship - and being willing to pay the price for a product created with consideration for both people and the environment.

We believe that a conscious and long-term choice not only makes a difference for those who create the products, but also for you who use them, and for our shared planet.

Design that lasts - season after season, year after year

Our designs are created to last - both in quality and expression.
Timelessness means that our products will not only fit into this season, but also into the next - and maybe even the next generation.

When you no longer use it, we hope you will pass it on - as a gift, by selling it or perhaps by transforming it into something completely new. Perhaps you remember the project; 'From Waste to Wonders' that we launched last year, where we encouraged just this? We love seeing how our customers give their old favorites new life and create a circular narrative that extends far beyond the first season.

A completely ordinary Friday

As you may have already guessed, we don't celebrate Black Friday at CARE BY ME. We never have.
We do not want to promote overconsumption, but instead invite you to think long-term and choose products that are created with consideration for people and the environment.

With us on Black Friday you will find exactly the same thing that we always offer: beautiful design in natural quality materials, responsibly produced with respect for people and the environment.
Styles that last season after season - and that make a positive difference for everyone. Thank you for being part of our universe and sharing our values.
Together we can create a world where care and quality always come first - not just today, but every day.

Love to people and planet,

Camilla Gullits
Founder and Creative Director